Growing a business is hard. Managing that growth shouldn’t be.
Mid-market decision-makers are confident, capable, and constantly under pressure. They’re not just leading teams—they’re untangling payroll, payments, compliance, and financials across disconnected systems.
So we built a campaign that visualized that chaos—literally.
Through a mix of live action and animation, we entered the heads of our heroes and brought their internal monologue to life. Tangled data turned into swirling thoughts—until the tools snapped everything into order. And a calm, focused CFO emerged ready to lead.
Welcome to the business suite built for growth.
The campaign launched across TV, digital, and social—driving performance across every metric that mattered:
506M+ impressions across channels
Over 1M unique site visitors
12.9K leads captured, including 1,067 sales-qualified opportunities
+6.9 points lift in brand consideration
50% of leads converted to opportunities within 7 days
One campaign. One message. One toolset that finally makes sense of it all.
Intuit Enterprise Suite – how a growing business keeps growing.